Presenting Sklik

Sklik is Seznam’s advertising platform that connects businesses with users across Seznam’s network.
It allows you to:

  • Run search campaigns in Seznam results
  • Reach users via display ads across top Czech websites
  • Use shopping ads powered by the XML feed
  • Run video campaigns on Stream.cz and partner sites

And many other features and options.

With Sklik, advertisers can manage all campaigns in one interface, measure performance, and optimize their ads for the Czech audience.

Sklik in numbers – 2 Million daily number of click-throughs from Sklik to clients' websites and 90 % monthly reach as a percentage of the Czech internet population.

Key Benefits for Advertisers

Local relevance – Reach Czech audiences in their language and environment they trust.

Brand safety -  Your ads appear in verified Czech media and trusted domains.

Cross-format reach – Use one Sklik account for search, display, video, and shopping ads.

Complement to Google Ads – Expand your reach beyond Google and cover the full Czech market.


Topic content Intro to Sklik & Comparison with Google Ads